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ZOOZ Clients


ZOOZ helps a variety of organizations in all aspects of successful marketing, including:
  Planning - strategy and tactics
  Innovation  - innovation management
  MarCom - marketing communication
  Training - management development

Here is a list of some of our clients and examples of the work we did for them. You may read about our clients in the following industries:
Communication, InternetComputers & IT,
BioTech Pharmaceutical & Cosmetics, Food & beverage,
Infrastructure and Energy, Military Industry, Retail Chains, Professional Equipment, Furniture & Home Accessories, Architecture & Construction, Subcontracting, Financial ServicesEducation & Public Service,News & Media, Office Equipment, Fashion, Games & Toys, Transport.

Read our client responses:
- on marketing and innovation 
- on human resource development
- on success stories

Communication

a. Six Thinking Hats workshop

Training
Employee Development


Cisco
Web Infrastructure

a. Creativity and SCAMPER workshop

Training
Employee Development


YES
Satellite TV

a. Teamwork workshop with board games to Marketing Dept. management

Training
Management Development


Bezeq-Call
Business communication services

a. Sales workshop
b. NPD seminar
c. De Bono's thinking hats lecture

Training
Various workshops


Motorola-Communication Israel

a. MarCom planning
b. Website

MarCom
Management


MemLink - Optical Communication Parts

a. Summit
facilitation
b. Positioning and
business focus development
c. SWOT analysis
d. Income source
identification
e. Technological
problem-solving

Planning
Positioning & Strategy

Innovation
Technology workshop training


Trivnet  
Online Payment 

a. Website

MarCom
Management


Moldat
Wireless Networks

 

Internet             

a. Creative Advertising workshop
b. Instant Positioning

MarCom
Positioning, Advertising


ICQ
Instant Messaging 

a. Development of business model
b. Marketing strategy
c. Business plan
d. Representation and capital raising

Planning
Business Plan & Business Development


DI3
3D Internet applications 

a. Website
b. Company profile, FAQ, concept article, etc.
c. Report generator

Planning
Positioning & Strategy

MarCom
Management


Ad4ever 
Internet Advertising Technology 

a. Website
b. Exhibition management, including: demonstration, booths, folder, posters, product sheet
c. Slogan (The Direct E advertising company)
d. Commercials
e. Public Relations
f. Press releases
g. Presentations

Planning
Positioning, Penetration, BD 

MarCom
Management


Adwise 
Direct Web Advertising 


Computers and IT

a. Blue Ocean Strategy workshop to F&A division
b. Management Creativity workshop

Training
Management Development


Intel
Microprocessors

a. Innovation management lecture

Innovation
Systematic Innovation


BMC Software
Software products & solutions

a. Creative MarCom workshop: positioning, advertising, etc.
b. Employee creativity workshops

MarCom
MarCom Workshop

Training
Creativity Workshop


Creo
Pre-Print solutions

a. Management workshops on strategy and marketing
b. Marketing consultation

Planning
Marketing strategy development, positioning and branding

MarCom
MarCom brief, Marketing material consultation


Addwise
Internet systems and corporate portals

a. Training and organizational consulting regarding sales and service

Training
Organizational Consulting & Business Coaching


Programa  
Logistics and Consulting

a. Network marketing
b. Technological alliances
c. Contract formulation
d. Company profile, FAQ
e. Website
f. Advertising, direct mailing

Planning
Positioning, BD 

MarCom
Management


YCD

Business Music Servers

a. Data gathering and tender proposal for Israel Electric Company's economic analysis system

Planning
Tender Proposal


M.I.A Computers
  
Israel SAS Distributor

a. Website
b. Company profile
c. Slogan - SAS for you
d. Company logo
e. Official paper

Planning
Positioning

MarCom
Management


Dantec
  
Information Systems 

a. Strategic plan analysis
b. SWOT analysis
c. New vision and mission development
d. New strategy development
e. Strategic plan o action

Planning
Strategic Plan Development


Wizcom
  
Dictionary-Pen, Scanning-Pen 

a. Direct mail campaign for software outsourcing division

MarCom
Copywriting


ISPAR
Electric goods: Sony  and GE representative

 

BioTech, Pharmaceuticals & Cosmetics

a. Creative brand management workshops

Training
Management Development


Eli Lilly
Pharmaceuticals

a. Marketing management course
b. Creative brand management workshops
c. Management development courses
d. Management business coaching
e. Blue Ocean Strategy workshop
f. Creative Advertising workshop

Training
Management Workshops
Business Coaching


NeoPharm
Medication Import - Centrum, Advil, Materna and more

a. Management development courses for all levels
b.  Organizational consulting

Training
Management Development


Agis Group
Pharmaceuticals and Cosmetics

a. Technological Problem-Solving course
b. Management skills development

Innovation
Systematic Innovation Workshops

Training
Management Development


Chemagis
Pharmaceuticals

a. Creative Advertising lecture to Drug Detailers
b. Consulting on positioning and advertising to product managers

Training
Management Development

MarCom
Consulting


Dexxon
Pharmaceuticals

a. Leading 1999 CTS innovation year, with 3 NPD workshops producing dozens of practical ideas for new products

Innovation
Systematic Innovation Workshops


CTS
Pharmaceuticals and consumer goods

a. Strategy formulation
b. NPD workshops
c. Innovation process consultation
d. Workteam improvement
e. MarCom Development
f. Choosing an advertising agency

Planning
Marketing consulting

Innovation
Systematic Innovation Workshops and innovation teams consulting

MarCom
Management


MediTek - SamOn Group
Pharmaceuticals

a. Positioning to laughing gas
b. tag line: Start a relaxed treatment
c. name: MaxiCool
d. MarCom brief

Planning
Positioning

MarCom
New name and tag line, MarCom brief


Maxima
Medical Gases

a. Website
b. Official paper, product sheets, folder, company profile
c. Slogan - Computing for life
d. Manual design
e. Exhibition booths
f. Giveaways
g. Advertising
h. Press releases
i. Lectures, presentations

MarCom
Management


Compugen
Bio-Informatics

a. Project management workshops

Training
Management Development


Elcam Medical
Advanced medical equipment

a. SWOT analysis
b. Vision and mission development
c. Strategy development
d. Strategic plan
e. Innovation committee setup
f. Idea Bank screening

Planning
Strategy Formulation

Innovation
Systematic Innovation Workshops


MIS 
Dental Implants

a. SWOT analysis
b. Strategic alternative examination

Planning
Strategy Formulation


Meditex - Uriel
Orthopedic products

a. NPD workshops producing dozens of shampoo innovation ideas

Innovation
Systematic Innovation Workshops


Careline
Cosmetics

a. NPD workshops producing dozens of soap innovation ideas

Innovation
Systematic Innovation Workshops


Neka
Cosmetic and toiletry products

a. Two-day workshop in management annual conference

Planning
Positioning Workshops


Ahava Dead Sea
Cosmetic Products

 

Food Industry

a. Creativity and boardgames workshops

Training
Management Development


Tnuva
Food products

a. Systems management and board games workshop
b. Vision & management development for central purchasing

Training
Management Development


Osem Nestle
Food products

a. NPD workshops for Elite baked products
b. NPD workshops for Elite sweets, producing hundreds of innovation ideas in chocolates and snacks
c. Innovation management consulting

Innovation
Systematic Innovation Workshops


Elite 
Baked goods and sweets

a. Top management breakthrough workshop - SCAMPER and De Bono's 6 thinking hats
b. Systematic Innovation workshops, producing hundreds of new ideas for innovation in ice creams

Innovation
Systematic Innovation Workshops


Strauss Ice creams
Ice cream Products

a. NPD workshops producing hundreds of salad and hummus innovation ideas for the retail and industrial markets

Innovation
Systematic Innovation Workshops


Strauss Salads
Salads

a. NPD workshops producing dozens of honey and oil innovation ideas

Innovation
Systematic Innovation Workshops


Yad Mordechai
Honey, Oils and Natural foods

a. NPD workshop producing dozens of tehina and halva innovation ideas for Rushdi and Telma

Innovation
Systematic Innovation Workshops


Unilever 
Consumer Goods

a. Innovation workshop on distribution point service

Innovation
Systematic Innovation Workshops


The Israeli Soft Drink Company
Soft Drinks

a. NPD workshop producing dozens of sausage and hot dog innovation ideas 

Innovation
Systematic Innovation Workshops


Tiv - Tirat Zvi
Meat Products

a. Employee motivation workshop

Training
Management Development


Ma'abarot - Materna
baby food products 

a. Website
b. Business development

MarCom
Management


Oranim
Gluten-free pastries


Infrastructure and Energy

a. Positioning workshop to gas stations and convenience stores

Planning
Positioning and Differentiation


Sonol
Energy and Oil

a. Technical Problem Solving workshops using Inventive Thinking 

Innovation
Problem Solving


Enerco
Electricity Infrastructure

a. Seminar on Inventive (technical)Problem Solving

Innovation
Problem Solving


Mekorot
Water Supply

   


Military Industries

a. Project management soft-skills workshops

Training
Management Development


Rafael
Armament Development

a. Development of a strategic work plan

Planning
Strategy


SGD
Aeronautic Engineering

   


Retail Chains

a. Developing ideas for special sales themes

Innovation
Systematic Innovation Workshops


Superpharm
Drugstore Chain

a. NPD workshops producing dozens of innovation ideas for newborn package sales
b. Systematic Innovation process, including setting up and consultation to Innovation Committee for screening and executing innovation ideas in the Shilav chain

Innovation
Systematic Innovation Workshops


Shilav
Baby product chain

a. Re-Positioning - from "storage solutions" to "bathroom design"
b. NPD workshop producing over 100   new ideas for bath cabinets with sink, some of the ideas were produced and sold during the workshop

Innovation
Systematic Innovation Workshops


Ambin
Bathroom cabinets and accessories 

a. Positioning and marketing strategy workshops on chairs
b. Sales and Time Management workshops

Planning
Strategy & Positioning

Training
Employee Development


Tzora-Global
Office Furniture

a. NPD workshop producing over 200 ideas for innovations in beds and work stations for children and teenagers

Innovation
Systematic Innovation Workshops


Five Carpenters
Furniture for youth

   


Professional Equipment

a. Strategic analysis and choosing strategic directions
b. Innovation workshops for developing new services

Innovation
Systematic Innovation Workshops


Erlich Labs
Camera equipment services

a. Innovative problem-solving course

Innovation
Systematic Innovation Workshops


Zach-Serafon
Industrial paints

a. NPD workshop producing dozens of measuring tool innovation ideas, including unique levels that were manufactured and were highly successful
b. Forming and consulting the innovation committee
c. Concept testing for several innovation ideas

Innovation
Systematic Innovation Workshops


Kapro
Measuring tools

a. NPD and packaging workshops producing dozens of innovation ideas including Lubriline Disc and Camelflex triple disc

Innovation
Systematic Innovation Workshops


Camel-Sarid
Grinding and cutting wheels

a. Technological Problem-Solving course
b. Solving real problems

Innovation
Systematic Innovation Workshops


Toolgal
Industrial cutting and grinding

a. NPD and packaging workshops producing dozens of innovation ideas for peelers, watches and containers
b. Strategy formulation
c. Forming the innovation committee

Innovation
Systematic Innovation Workshops


Noga Engineering
Manufacturing aids

a. Identification of strengths, positioning and strategy
b. Complex sales workshop

Business Tutoring


Prisma
Scaling systems

   

Furniture & Home Accessories

a. NPD Workshops
b. Idea-bank screening and Innovation Infrastructure

Innovation
Systematic Innovation Workshops


Hydro Industries
Water Hose Reels

a. Identifying of promising markets
b. NPD workshop producing dozens of innovation ideas in two fields
b. Forming the innovation committee

Innovation
Systematic Innovation Workshops


Technoplast
Plastic products

a. Strategy and positioning development
b. NPD workshop producing dozens of plastic storage innovations

Innovation
Systematic Innovation Workshops


SMS Smart Storage
Storage and plastic products 

a. Strategy and positioning development
b. NPD workshop

Innovation
Systematic Innovation Workshops


Arkal Plastic Industries
Plastic Products

a. New texts and design for locks and bolts packages

MarCom
Copywriting and design


Noble
Safety products 


Architecture & Construction

a. Idea bank development
b. Forming and consulting the innovation committee
c. Internal and external idea screening

Innovation
Systematic Innovation Workshops


Klil Aluminum  
Aluminum Construction Systems

a. Idea bank
b. Forming and consulting of innovation committee
c. Internal and external idea screening

Innovation
Systematic Innovation Workshops


Peker Steel  
Steel pipes and coating

a. Identification of appropriate position
b. Development of penetration techniques
c. Complex sales workshop
d. Change management workshops

Planning
Positioning, Complex Sales

Training
Management workshops


Arad-Dalia   
Water measuring systems

a. Innovative Problem-Solving course

Innovation
Systematic Innovation Workshops


Arad Technologies   
Wireless water measuring systems

a. SWOT analysis
b. Development of marketing strategy
c. Change management workshop
d. NPD workshops
c. Forming the innovation committee

Planning
Strategy and Positioning

Innovation
Systematic Innovation Workshops


Polygal  
Polycarbonate and Polypropylene products

a. Positioning development
b. NPD workshops producing dozens of concrete leveling and laundry niche  innovation ideas
c. Forming the innovation committee

Planning
Positioning

Innovation
Systematic Innovation Workshops


Duke Technologies
Concrete leveling  systems and tin products

a. Positioning development
b. NPD workshops producing dozens of shading net innovation ideas

Planning
Strategy and Positioning

Innovation
Systematic Innovation Workshops


Polysack
Shading nets

 

Subcontracting

a. From subcontractor to international exporter - innovation workshops producing dozen of ideas for innovative plastic clamps sold in foreign retail chains

Innovation
Network-Product program


Tefenplast
Plastic products

a. From subcontractor to international exporter - developing and marketing a line of safety boxes for foreign retail chains

Innovation
Network-Product program


SmartGuard by
G.I.A - Karmor
Injection moulds and plastic products

a. From subcontractor to international exporter -development of a unique safety container product line for foreign retail chains

Innovation
Network-Product program


Buaron Metalworks 
Metal devices

a. From subcontractor to international exporter -development of a unique product line for foreign retail chains

Innovation
Network-Product program


Peleg
Machinery

a. Technological Problem-Solving workshop
b. Lowering manufacturing costs by solving actual problem

Innovation
Network-Product program


Metaor   
Metal injection moulds

a. Teamwork workshops

Training
Management Development


Englander   
Metal pressing moulds


Financial and other services

a. New product and service development
b. Sales workshop for tellers

Innovation
Systematic Innovation Workshops

Training
Sales Workshop


Discount Bank  
Banking services

a. Management development workshops

Training
Management Development


Mizrachi Bank  
Banking services

a. System-Oriented Vision workshop using board games 

Training
Management Development


Migdal  
Insurance

a. Consulting for innovative financial service penetration
b. Strategy and positioning development
c. Implementation and follow-up
d. Logo and official paper design
e. Marketing penetration scenario development
f. Complex sales workshop

Planning
Marketing consultation and strategy development


Personal Financial Management
Financial services

a. Strategy and tactic development
b. Definition of long and short term goals, implementation and follow-up

Planning
Marketing consulting and management

 
K.S.T
Promotion Music

 

Education & Public Services

a. Systematic Innovation lectures
b. Conferences

Innovation
Systematic Innovation Workshops


Industrialists Association
Public Organization

a. Systematic Innovation lectures
b. Conferences
c. Innovation workshop producing dozen of ideas for new services for institute members

Innovation
Systematic Innovation Workshops


Israeli Export Institute
Government Agency

a. Employee Motivation workshops
b. Employee Motivation consultation

Training
Management Development


Maccabi Health Services
Health Services

a. Job definition workshops for IT coordinators in the IT Department

Training
Job Definition Workshops


Tel Aviv Municipality
Municipal Services

a. Window of Opportunities course for personal and professional growth in times of crisis

Training
Administrative Personnel Workshops


Tel Aviv University
Academic Institution

a. Lectures in management training programs and in Mass Media Department

Training
Systematic Innovation Workshops


Bar Ilan University
Academic Institution

a. Lectures in marketing training program

Training
Systematic Innovation Workshops


Polytechnic University
Academic Institution

a. Systematic Innovation lectures for MBA programs

Training
Systematic Innovation Workshops


Ben Gurion University
Academic Institution

a. Innovation workshop for managers of community center networks

Innovation
Systematic Innovation Workshops


Community Centers Organization
Public Association

a. A course for Ort's management team on increasing income and diversification

Planning
Development of growth areas

Training
Marketing and Innovation Training


Ort Israel
School Network

a. Management Marketing Strategy workshop

Training
Management Development


Amal Achievements
College Chain

a. Creative Marketing workshop during which dozens of innovations for client services were produced

Planning
Positioning and Marketing Directions

Innovation
New Services Idea Development


Bet Berl College
Academic Institution

a. Teaching business entrepreneurship courses

Training
Business Entrepreneurship course


Yozmot College 
Academic Institution

a. Devising a new strategy
b. Re-positioning
c. Marcom Plan
d. Systematic Innovation workshops
e. Project coaching

Planning
New Strategy

MarCom
Positioning and
workplan

Innovation
NPD


The ABC Institute
English teaching to Juniors

a. Management Development course

Training
Management Development


Tzeva Association
Non Profit Organization

   

News & Media

a. "Ratzim LaDira" Reality Show task consultation

Planning
Creative Development Consulting


MTVS Studios
TV Production

a. Creative advertising workshop for managers and ideas for innovation in advertising sales

Innovation
Systematic Innovation Workshops


Yediot Ahronot
Daily and local newspapers

a. New service development workshops for improved subscriber service

Innovation
Systematic Innovation Workshops


Globes  
Economic Newspaper


Office Equipment

a. NPD workshops
b. Idea-bank screening and innovation infrastructure

Innovation
Systematic Innovation Workshops


Huliot
Storage Solutions

a. NPD workshops producing 165 ideas for innovations in notebooks
b. Idea-bank screening and innovation infrastructure
c. Business development consultation for income diversification

Innovation
Systematic Innovation Workshops

Planning
Business Development


Dafron  
Paper Products

a. NPD workshops producing dozens of ideas for innovations in envelopes
b. Idea-bank screening and innovation infrastructure

Innovation
Systematic Innovation Workshops


Gevaram
Envelopes

a. NPD workshops producing dozens of ideas for innovations in colors and playdough
b. Idea-bank screening and innovation infrastructure

Innovation
Systematic Innovation Workshops


Omega
School & Art Materials


Fashion

a. Technological Problem-Solving courses
b.  Innovation Teams consultation
c. NPD workshops producing over 200 innovative ideas for suits

Innovation
Systematic Innovation Workshops


Bagir  
 Tailored fashion  - suits

a. Positioning workshop
b. Market research

Planning
Positioning


Beryl-Davis 
 High Visibility Clothing


Games & Toys

a. Sales promotion and board games consultation

Planning
Sales Promotion Consulting


Compedia  
Computer games and eduware


Transportation

a. Decision Making workshop combining board games

Training
Management Development


Israel Railways
Transportation

a. NPD workshop producing over 100 innovative ideas for electric cars

Planning
Positioning

Innovation
Systematic Innovation Workshops


Afikim Electric Vehicles
Electric cars and vehicles




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