ZOOZ helps a variety of organizations in all aspects of successful marketing, including:
Planning - strategy
and tactics
Innovation
- innovation management
MarCom - marketing
communication
Training -
management development
Here are some of our clients:
a. Six Thinking Hats workshop |
Training Employee Development |
 Cisco Web Infrastructure |
a. Sales workshop b. NPD seminar c.
De Bono's thinking hats lecture |
Training Various workshops |

Motorola Communication
Israel |
a. Blue Ocean lectures |
Innovation
Strategic Innovation
|

Comverse
Billing & Communication solutions |
a. Lecture on Product Strategy |
Training
Product Management course
|

Marvell
Wireless communication solutions |
a. Consulting and assistance to speed up the pipeline |
OD
Pipeline acceleration
|

Zoran
Digital broadcasting and communication equipment |
a. Creativity and SCAMPER
workshop
|
Training Employee Development |

YES Satellite TV
|
a. Teamwork workshop with board games to
Marketing Dept. management
|
Training Management Development |
 Bezeq-Call Business communication services |
a. Invent it Yourself workshops
b. Digital Marketing workshops to the SOHO customers
Within the LAHAV
Program
c. Solving technological problems process
and Courses
|
Training Employee Development
Innovation
Innovation workshops |
 Orange Cellular communications |
a. Invent it Yourself day, In collaboration with LAHAV |
Innovation
Systematic Innovation |

ECI Telecom
Communications solutions |
a. Lecture on Blue Oceans strategy for 60 management members |
Innovation
Strategic Innovation |

Gilat Satellite Networks
Satellite communication
infrastructures |
a. Interpersonal Communication workshop
b. Invent it Yourself workshop
|
Training
Employee Development |

NDS Technologies
Digital television solutions |
a. A lecture on Systematic Innovation for Product Managers |
Innovation
Systematic Innovation
|

TTI-Telecom
Management of communication networks
|
a. Developing innovations to increase revenues and improve
service |
Innovation
Systematic Innovation
|

StarHome
Cellular roaming technologies
|
a. Presentation workshops |
Training
Management Development
|

MobileAccess
Wireless infrastructures for buildings
|
a. Presentation workshops |
Training
Management Development
|

Ethos Networks
Management of communication networks
|
a. Systematic Innovation workshop for product
development b. Marketing consulting -Marketing Penetration
with a new product to various countries |
Innovation
Product innovation Planning
Marketing Penetration
|

Flash Networks
Solutions for mobile data networks |
a. Energy Management show for the company employees |
Training
Management Development
|

Qualcomm
Wireless communication
|
a. Introduction to Marketing Approach
b. Systematic Innovation process
c. Developing and screening an idea bank
|
Training
Management Development
Innovation
Assisting the Extreme Innovation
team |

Harmonic
Infrastructures for video broadcasting |
a. MarCom planning b. Website |
MarCom Management |
 MemLink
Optical Communication Parts
|
a. Summit facilitation b. Positioning and business focus
development c. SWOT analysis d. Income source identification e. Technological problem-solving |
Planning Positioning & Strategy
Innovation Technology workshop training |
 Trivnet Online Payment
|
a. Website |
MarCom Management |

Moldat Wireless
Networks
|
a. Marketing strategy workshop
|
Planning
Marketing Strategy
|

Google Internet-related products and services
|
a. Invent it Yourself workshop b.
Six Thinking Hats workshop |
Innovation
Systematic Innovation |

Ebay Online retailing
|
a. Creative Advertising workshop b. Instant
Positioning |
MarCom Positioning, Advertising |
 ICQ Instant Messaging
|
a. A workshop on de Bono’s Six Thinking Hats |
Training
Management Development |

McAfee
Antivirus and internet security |
a. Decision Making workshop combined with thinking games |
Training
Management Development |

Check Point
Software technologies |
a. Advising the HR Manager
b. Assistance with Management Development
|
OD
Organization Consulting
|

AudioCodes
VoIP infrastructures |
a. Consulting regarding selecting a suitable
promotion for customers for the date 8/8/8
b. Invent it Yourself workshop
c. Creative Marketing and Advertising workshop for the Poker
Department
|
MarCom
Positioning and Advertising
Innovation
Systematic Innovation |

888
Online gambling |
a. Lecture on Systematic Innovation for Product Managers |
Innovation
Systematic Innovation |

Playtech
Online gambling |
a. Setting up an innovation team
a. Introductory workshops for all employees
b. Working in innovation teams
c. Company conference on Innovation
d. Developing ideas to lower expenses, and for new products and
services
e. Solving technological problems to be promptly implemented in
products
|
Innovation
Assistance with a Year of Innovation
Innovation
Solving Technological Problems
|

InterWise
Web conferencing |
a. Updating the product strategy
b. Developing ideas for innovation and an infrastructure for
screening them with customers
|
Planning
Strategic Development
Innovation
Systematic Innovation |

Significant
Electronic signature solutions |
a. Developing a marketing strategy |
Planning
Strategic Development |

Celebros
Software solutions for e-commerce shops |
a. Effective Presentation workshop |
Training
Management Development |

Jungo
Gateway software solutions |
a. Development of business
model b. Marketing strategy c. Business plan d. Representation and capital
raising |
Planning Business Plan & Business
Development |
 DI3 3D Internet applications
|
a. Website b. Company profile, FAQ, concept article,
etc. c. Report generator |
Planning Positioning & Strategy
MarCom Management |
 Ad4ever Internet Advertising
Technology
|
a. Website b. Exhibition management, including: demonstration, booths, folder, posters, product sheet c. Slogan (The Direct E advertising
company) d. Commercials e. Public Relations f. Press releases g. Presentations |
Planning Positioning, Penetration,
BD
MarCom Management |
 Adwise Direct Web
Advertising
|
a. Blue Ocean Strategy
workshop to F&A division b.
Management Creativity workshop |
Training Management Development |
 Intel Microprocessors |
a. Invent it Yourself days
b. Systematic Innovation workshops for employees
c. Course on Solving Technological Problems using Inventive
Thinking
d. Lecture: Six Thinking Hats
e. Workshops in Product Development using the SCAMPER Technique
|
Innovation
Systematic Innovation |

HP
Software and hardware solutions |
a. Creative MarCom workshop: positioning, advertising, etc. b. Employee creativity workshops |
MarCom MarCom Workshop
Training Creativity Workshop |
 Creo Pre-Print solutions
|
a. Marketing Communication workshop at
the global Orbotech convention |
MarCom
Marketing Communication workshop
|
 Orbotech
Automated Optical Inspection (AOI) systems |
a. Decision Making workshop combined with games of
skill |
Training
Employee Development
|

Optic measuring
systems for industrial use |
a. Innovation management
lecture |
Innovation Systematic Innovation |
 BMC Software Software products &
solutions
|
a. Blue Ocean Strategy workshop for management |
Planning
Strategic Innovation |

Taldor
Software, hardware and communication business solutions
|
a. Innovation and Problem Solving workshops for
company management |
Innovation
Managing Innovation in an Organization |

Matrix
Software and computing solutions |
a. Management workshops on
strategy and marketing b. Marketing
consultation |
Planning Marketing strategy development,
positioning and branding
MarCom MarCom brief, Marketing material consultation |
 Addwise Internet systems and corporate
portals
|
a. Training and
organizational consulting regarding sales and service |
Training Organizational Consulting & Business
Coaching |
 Programa Logistics and Consulting
|
a. Introduction to Marketing Approach for
managers
b. Business coaching before starting a new job
|
Training
Management Development
Coaching
Business Coaching |

Visonic
Electronic security systems |
a. Network marketing b. Technological alliances c. Contract formulation d. Company profile, FAQ e. Website f.
Advertising, direct mailing |
Planning Positioning, BD
MarCom Management |
 YCD Business Music Servers
|
a. Strategic plan
analysis b. SWOT analysis c. New vision and mission development d. New strategy development e. Strategic plan o action |
Planning Strategic Plan
Development |
 Wizcom Dictionary-Pen,
Scanning-Pen
|
a. Continuous marketing assistance and
consulting
b. Positioning development
c. Sales process improvement
d. Increasing traffic to website
e. MarCom brief
f. Management Development workshops
|
Planning
Business Development, Positioning
MarCom
Managing Marketing Communication
Training
Management Development |

Galor
Software developers |
a. Direct mail campaign for
software outsourcing division |
MarCom Copywriting |
 ISPAR Electric
goods: Sony and GE
representative
|
a. Data gathering and
tender proposal for Israel Electric Company's economic
analysis system |
Planning Tender Proposal |
 M.I.A
Computers Israel SAS Distributor
|
a. Continuous marketing assistance and consulting |
Planning
Marketing Strategy
|

Bar-Ore
Smart alarm and control systems
|
a. Website b.
Company profile c. Slogan - SAS for
you d. Company logo e. Official paper |
Planning Positioning
MarCom Management |
 Dantec Information Systems
|
a. Creative brand
management workshops |
Training Management Development |
 Eli Lilly Pharmaceuticals |
a. Nursing staff development on the subject of
Multiple Sclerosis |
Training
Employee Development |

Merck Serono
Pharmaceutical Biotechnology
|
a. Series of complex B2B sales workshops given to 3 sales
rep teams |
Training
Sales workshops for pharmaceutical sales reps |

Novo
Nordisk
Pharmaceuticals |
a. Time Management workshops
b. Energy Management show
|
Training
Management Development |

Johnson & Johnson
Medical
Hospital Supplies and medical devices |
a. Management
development courses for all levels b.
Organizational
consulting |
Training Management Development |
 Agis Group Pharmaceuticals and Cosmetics
|
a. Technological
Problem-Solving course b. Management skills development |
Innovation Systematic Innovation Workshops
Training Management Development |
 Chemagis Pharmaceuticals
|
a. Marketing management
course b. Creative brand management
workshops c. Management development
courses d. Management business
coaching e. Blue Ocean Strategy
workshop f. Creative Advertising
workshop |
Training Management Workshops Business Coaching |
 NeoPharm Medication
Import - Centrum, Advil, Materna and more
|
a. Creative Advertising
lecture to Drug Detailers b.
Consulting on positioning and advertising to product
managers |
Training Management Development
MarCom Consulting |
 Dexxon Pharmaceuticals
|
a. Leading 1999 CTS
innovation year, with 3 NPD workshops producing dozens
of practical ideas for new products |
Innovation Systematic Innovation
Workshops |
 CTS Pharmaceuticals and consumer
goods
|
a. Introductory Marketing and Management Skills course
b. Advanced Marketing and Management Skills course
|
Training
Management Development |

Solgar
Vitamins and nutritional supplements |
a. Product Development workshops
b. Assisting innovation processes
c. Positioning development and ideas for innovation for the Hadas brand
d. Marketing assistance on a retainer basis
|
Planning
Strategy Development
Innovation
Systematic Innovation workshops |

Floris
Vitamins and nutritional supplements |
a. Strategy formulation b. NPD workshops c. Innovation process consultation d. Workteam improvement e. MarCom Development
f. Choosing an advertising
agency
g. Identifying growth paths |
Planning Marketing consulting
Innovation Systematic Innovation Workshops and
innovation teams consulting
MarCom Management |

Meditec Pharmaceuticals |
a. Positioning to laughing
gas b. tag line: Start a relaxed treatment c. name: MaxiCool d. MarCom brief |
Planning Positioning
MarCom New name and tag line, MarCom
brief |
 Maxima Medical Gases
|
a. Systematic Innovation using Inventive
Thinking workshop
|
Innovation
Innovation |

BiondVaX
Innovative influenza vaccine |
a. Website b. Official paper, product sheets,
folder, company profile c. Slogan -
Computing for life d. Manual design e. Exhibition booths f. Giveaways g.
Advertising h. Press releases i. Lectures, presentations |
MarCom Management |
 Compugen Bio-Informatics
|
a. Solving Technological Problems course
b. Technological Innovation and Optimization processes
|
Innovation
Technological Innovation workshops
|

Medimop, of the
West Group
Manufacturers of needleless devices |
a. Two Management Development courses for
research monitors and project managers |
Training
Management Development |

Pharma Clinical
Clinical Trials |
a. Systematic Innovation workshops |
Innovation
Innovation |
 Ein
Tal Clinic
Private Ophthalmology hospital |
a. Project management
workshops |
Training Management Development |
 Elcam Medical Advanced medical equipment
|
a. Inter-Departmental Cooperation workshops
combined with games of skill |
Training
Training sessions |

Sarel
Services and supplies for the healthcare industry |
a. SWOT analysis b. Vision and mission development c. Strategy development d. Strategic plan e. Innovation committee setup f. Idea Bank screening |
Planning Strategy Formulation
Innovation Systematic Innovation Workshops |
 MIS Dental Implants
|
a. Developing growth directions and positioning
a. Development ideas for innovation
b. Establishing an Innovation Committee
c. Screening and promoting an idea bank
|
Planning
Strategy Development
Innovation
Systematic Innovation workshops
|
 MDT
Dental drills |
a. SWOT analysis b. Strategic alternative
examination |
Planning Strategy Formulation |
 Meditex - Uriel Orthopedic products |
a. Marketing Strategy Course |
Training
Management Development
|

Hogla-Kimberly
Disposable consumer goods (toiletries) |
a. Marketing Initiative course to improve
systemic perspectives and hone marketing skills |
Training
Management Development |

Henkel
Sod
Cleaning and toiletry products
|
a. NPD workshops producing
dozens of shampoo innovation ideas |
Innovation Systematic Innovation Workshops |
 Careline Cosmetics
|
a. Marketing and Branding workshop for
cosmeticians |
MarCom
Marcom |

GIGI
Cosmetic and skin care products
|
a. NPD workshops producing
dozens of soap innovation ideas |
Innovation Systematic Innovation Workshops |
 Neka Cosmetic and toiletry products
|
a. Two-day workshop in
management annual conference |
Planning Positioning Workshops |
 Ahava Dead Sea Cosmetic
Products |
a. NPD workshop producing
dozens of tehina and halva innovation ideas for Rushdi and
Telma |
Innovation Systematic Innovation Workshops |
 Unilever Consumer Goods |
a. Innovation workshop on
distribution point service |
Innovation Systematic Innovation Workshops |
 The Israeli Soft Drink
Company Soft Drinks |
a. Systems management and
board games workshop b. Vision &
management development for central purchasing |
Training Management Development |
 Osem Nestle Food products |
a. Top management
breakthrough workshop - SCAMPER and De Bono's 6 thinking
hats b. Systematic Innovation
workshops, producing hundreds of new ideas for innovation in
ice creams |
Innovation Systematic Innovation Workshops |
 Strauss Ice creams Ice cream Products |
a. Creativity and
boardgames workshops |
Training Management Development |

Tnuva Food products |
a. NPD workshops for Elite
baked products b. NPD workshops for
Elite sweets, producing hundreds of innovation ideas in
chocolates and snacks c. Innovation
management consulting |
Innovation Systematic Innovation Workshops |
 Elite Baked goods and sweets
|
a. NPD workshops producing
hundreds of salad and hummus innovation ideas for the retail
and industrial markets |
Innovation Systematic Innovation Workshops |
 Strauss Salads Salads |
a. NPD workshops producing
dozens of honey and oil innovation ideas |
Innovation Systematic Innovation Workshops |
 Yad Mordechai Honey, Oils and Natural foods
|
a. Innovation process – developing ideas for new
tea products and packages |
Innovation
Systematic Innovation
|

Wissotzky
Tea products |
a. Product Development and Idea Screening workshops for
pretzels, snacks and crackers |
Innovation
Systematic Innovation workshops |

Bagel-Bagel
Snacks |
a. NPD workshop producing
dozens of sausage and hot dog
innovation ideas |
Innovation Systematic Innovation Workshops |
 Tiv - Tirat Zvi Meat Products
|
a. Lecture on Systematic Innovation |
Innovation
Systematic Innovation
|

Ma’adanot
Frozen pastries and baked goods |
a. Identifying strategic growth directions
b. Differentiation and marketing strategy
c. Developing and promoting an idea bank
d. Advanced Marketing and Management Skills course |
Planning
Business Strategy
Innovation
Systematic Innovation workshops |

Natalie
Bakery
Cakes |
a. Employee motivation
workshop |
Training Management Development |
 Ma'abarot - Materna baby food products
|
a. Identifying strategic growth directions, and
developing, positioning, and innovation for different product
lines |
Innovation
Systematic Innovation workshops |

Arza
Winery
Wines |
a. A Product is Born process, upgrading product
lines, innovation and design |
Innovation
Systematic Innovation workshops |

Shomron Cheeses
Dairy products |
a. Developing strategic growth directions
b. Marketing assistance
|
Planning
Marketing Assistance
Innovation
Systematic Innovation
|

Coffee
Options
Danesi importer and coffee supplier |
a. Marketing management of an international
concessionaire for a chain of coffee |
Planning
Strategy and Marketing Management
MarCom
Marketing Communication Management
|

Urban Pause Cafe
Chain of coffee bars |
a. Focusing using the Pareto Principle
b. Strategy development
c. Systematic innovation for herb and spice novelties
|
Planning
Strategy Development
Innovation
Systematic Innovation workshops |

Galilee Herbs
Herbs and spices |
a. Website b. Business development |
MarCom Management |
 Oranim Gluten-free
pastries
|
a. Innovation and Problem Solving using
Inventive Thinking workshop |
Innovation
Systematic Innovation |
 IDF
Israel Defense Forces |
a. Inventive Thinking workshop for officers |
Innovation
Systematic Innovation |

Modi’in (Intelligence)
Intelligence Corps, IDF |
a. Marketing Penetration workshop
b. Innovation in Technological Products workshop
c. Energy Management show |
Training
Management Development |

Israel Aerospace Industries – Lahav Plant
Aerospace technology development |
a. Project management
soft-skills workshops |
Training Management Development |
 Rafael Armament Development |
a. Workshop on Effective Presentation of
Enterprises, as part of an intra-organizational innovation
competition |
Innovation
Idea Management
|

Elbit
Electronic security systems |
a.
Systematic Innovation workshops |
Innovation
Systematic Innovation |

Elisra
Command and control systems |
a. Lecture on Conflict Management |
Training
Management Development |

Modi’in Ezrachi
Guarding and security services |
a. Development of a
strategic work plan |
Planning Strategy |
 SGD Aeronautic
Engineering
|
a. Identifying strategic growth directions
b. Developing innovations for available products
c. Screening and promoting an idea bank
|
Planning
Developing Growth Directions
Innovation
Systematic Innovation workshops |

Ofek
Aerial Photography
Aerial photography services |
a. Developing ideas for
special sales themes |
Innovation Systematic Innovation Workshops |
 Superpharm Drugstore Chain |
a. Energy Management workshop for pharmacists,
within the framework of Tel Aviv University’s Faculty of
Management (LAHAV) |
Training
Training sessions
|

Sharam Pharma
Professional pharmacy services |
a. Integrated innovation process: strategy, marketing,
MarCom, innovation |
Innovation
Integrated Innovation workshops
|

Teva
Naot
Comfort shoes |
a. Identifying strategic growth directions |
Innovation
Systematic Innovation workshops
|

Opticana
Optics |
a. NPD workshops producing
dozens of innovation ideas for newborn package sales b. Systematic Innovation process,
including setting up and consultation to Innovation Committee for
screening and executing innovation ideas in the Shilav
chain |
Innovation Systematic Innovation Workshops |
 Shilav Baby product chain |
a. Re-Positioning - from
"storage solutions" to "bathroom design" b. NPD workshop producing over
100 new ideas for
bath cabinets with sink, some of the ideas were produced
and sold during the workshop |
Innovation Systematic Innovation Workshops |
 Ambin Bathroom cabinets and accessories
|
a. Product Development workshops, mattress-related
innovations |
Innovation
Systematic Innovation workshops
|

Hollandia
Adjustable sleep systems
|
a. Positioning and
marketing strategy workshops on chairs b. Sales and Time Management
workshops |
Planning Strategy & Positioning
Training Employee Development |
 Tzora-Global Office Furniture
|
a. Marketing Penetration workshop to attract new
customers |
Planning
Marketing Penetration
|

Ziv & Effeti
Luxury kitchens |
a. Product Development workshops that raised
dozens of ideas for innovations in booster seats and bathtub
seats
b. Systematic Innovation processes, including establishing and
assisting an Innovation Committee and screening and promoting
innovation ideas
|
Innovation
Systematic Innovation workshops
|

Odem Plast- KidsKit
Products for toddlers |
a. Creative brand
management workshops |
MarCom
Marketing Communication workshops
|

3M
Paper packaging solutions
|
a. Solving Technological Problems course
b. Conflict management workshop for engineers |
Innovation
Technological Innovation workshops
Training Conflict management workshop |

Blades Technology Limited (BTL)
Paper packaging solutions
|
a. Analyzing new strategic directions and
enterprises
b. Developing and promoting a bank of ideas
|
Planning
Business Strategy
Innovation
Systematic Innovation workshops
|

Carmel Container Systems
Paper packaging solutions
|
a. Identifying strategic growth directions
b. Differentiation and marketing strategy
c. Developing and promoting a bank of ideas
|
Planning
Marketing Strategy
Innovation
Systematic Innovation workshops
|

I.M.A. and
Arizot Sderot
Cardboard packages
|
a. Developing an idea bank
b. Establishing and assisting an Innovation Committee
c. Internal and external screening of ideas
|
Innovation
Systematic Innovation workshops
|

Plasgad
Plastic products
|
a. Identifying strategic growth directions |
Planning
Strategy Development
|

Paskal
Plastic agricultural accessories |
a. NPD workshop producing
dozens of measuring tool innovation ideas, including unique
levels that were manufactured and were highly
successful b. Forming and consulting the
innovation committee c. Concept testing
for several innovation ideas |
Innovation Systematic Innovation Workshops |
 Kapro Measuring tools
|
a. NPD and
packaging workshops producing dozens of innovation
ideas including Lubriline
Disc and Camelflex triple disc |
Innovation Systematic Innovation Workshops |
 Camel-Sarid Grinding and cutting wheels
|
a. Identifying strategic growth directions |
Planning
Strategy Development
|

Tefenplast
Plastic agricultural accessories |
a. Technological
Problem-Solving course b. Solving real problems |
Innovation Systematic Innovation Workshops |
 Toolgal Industrial cutting and grinding
|
a. Lecture on Systematic Innovation |
Innovation
Systematic Innovation workshops
|

HaogenPlast
PVC sheets |
a. Identifying strategic growth directions
b. Strategy and Positioning workshops
c. Patent Expansion with iTRIZ
|
Planning
Strategy Development
Innovation
Systematic Innovation workshops
& IP Strengthening
|

SafeCar
Car theft prevention systems |
a. Solving Technological Problems workshop
b. Strategy and Positioning workshops
|
Planning
Marketing Strategy
Innovation
Systematic Innovation workshops |

Ozat
Manufacturer of work tools |
a. NPD and
packaging workshops producing dozens of innovation
ideas for peelers, watches and containers b. Strategy formulation c. Forming the innovation committee |
Innovation Systematic Innovation Workshops |
 Noga Engineering Manufacturing aids
|
a. Strategic Innovation workshops
b. Marketing development and identifying innovation
|
Planning
Identifying Growth Directions
Marketing Strategy Development
|

Maoz Unikovsky
Products for the home, building, and garden |
a. Independent development of product line for Meteg Plast
Ltd. as part of the Motzareshet (“Produchain”) project |
Innovation
Systematic Innovation workshops
|

EC Hangers
Hangers |
a. Identification of
strengths, positioning and strategy b.
Complex sales workshop |
Business Tutoring |
 Prisma Scaling
systems
|
a. Strategic analysis and
choosing strategic directions b.
Innovation workshops for developing new services |
Innovation Systematic Innovation Workshops |
 Erlich Labs Camera equipment services
|
a. Coaching service and sales skills for private
customers |
Training
Employee Development
|

Ackerstein Industries
Construction infrastructures |
a. Idea bank development b. Forming and consulting the innovation committee c. Internal and external idea
screening |
Innovation Systematic Innovation Workshops |

Klil
Aluminum Aluminum
Construction Systems
|
a. Idea bank b. Forming and consulting of innovation
committee c. Internal and external idea
screening |
Innovation Systematic Innovation Workshops |

Peker
Steel Steel pipes and
coating
|
a. Developing an idea bank
b. Establishing and assisting an Innovation Committee
c. Internal and external screening of ideas |
Innovation
Systematic Innovation workshops
|

CaesarStone
Quartz countertops |
a. Energy Management workshop
b. Lecture on Systematic Innovation
|
Training
Workshops for managers
|

Plasson
Plastic pipe products |
a. Identification of
appropriate position b. Development of
penetration techniques c. Complex
sales workshop d. Change management
workshops |
Planning Positioning, Complex Sales
Training Management workshops |
 Arad-Dalia
Water measuring
systems
|
a. Innovative
Problem-Solving course |
Innovation Systematic Innovation Workshops |
 Arad Technologies
Wireless water measuring
systems
|
a. SWOT analysis b. Development of marketing strategy c. Change management workshop d. NPD workshops c. Forming the innovation committee |
Planning Strategy and Positioning
Innovation Systematic Innovation Workshops |
 Polygal Polycarbonate and Polypropylene products
|
|
Innovation
Technological Innovation workshops
|

Plastic Magen
Temperature replacement systems
|
a. Positioning
development b. NPD workshops producing
dozens of concrete leveling and laundry niche innovation
ideas c. Forming the innovation committee |
Planning Positioning
Innovation Systematic Innovation Workshops |
 Duke Technologies Concrete leveling systems and tin
products
|
a. Identifying strategic growth directions (new
markets)
b. Optimization and Solving Technological Problems workshops
|
Planning
Strategy Development
Innovation
Systematic Innovation workshops
|

Azrom
Greenhouses and habitats |
a. Identifying strategic growth directions |
Planning
Strategy Development
Innovation
Systematic Innovation workshops
|

Tuff Merom Golan Growth substrates |
a. Positioning
development b. NPD workshops producing
dozens of shading net innovation ideas |
Planning Strategy and Positioning
Innovation Systematic Innovation Workshops |
 Polysack Shading
nets
|
a. Identifying strategic growth directions
b. Systematic Innovation workshops
|
Planning
Strategy and Positioning
Innovation
Systematic Innovation workshops
|

SZP
Hard plastic packaging
|
a. Optimization and Solving Technological Problems workshops
b. Marketing penetration
|
Innovation
Systematic Innovation workshops
|

Plastnir
Flexible plastic packaging |
a. Identifying strategic growth directions, and
developing, positioning b. Product Innovation workshops |
Planning Strategic Consulting
Innovation Systematic Innovation workshops |

STARRY
A sub-contract based manufacturing group in China |
a. Patent enhancement process and bypassing patents of
competitors with the assistance of
Ideation the leading
technology think tank in the world |
Innovation
patent enhancement
|
Tetro Ltd
A factory belonging to the STARRY group, which produces in subcontract |
a. Energy Management show for company employees |
Training
Training sessions
|

Amraz
Plastic packaging |
a. Identifying strategic growth directions (new
markets)
b. Product Innovation workshops
c. Technological Innovation workshops
|
Planning
Strategy Development
Innovation
Systematic Innovation workshops
|

Zmitut 81
Processing and production of stones and minerals |
a. From subcontractor to
international exporter -development of a unique product line
for foreign retail chains |
Innovation Network-Product program |
 Peleg Machinery
|
a. Strategic assistance to the CEO
b. Systematic Innovation workshops
|
Planning
Strategy and Positioning
Innovation
Systematic Innovation workshops
|

Matechet Maayan – Gal-Galil
Castors and wheels |
a. From subcontractor to
international exporter - developing and
marketing a line of safety boxes for foreign retail
chains
|
Innovation Network-Product program |
 SmartGuard by G.I.A - Karmor Injection moulds and plastic
products
|
a. From subcontractor to
international exporter -development of a unique safety
container product line for foreign retail chains |
Innovation Network-Product program |
 Buaron Metalworks Metal devices
|
a. B2B Sales workshop
b. Technological Innovation workshops
|
Planning
Strategy Development
Innovation
Systematic Innovation workshops
|

Ein Shemer Rubber Industries
Rubber products |
a. Identifying strategic growth directions (new
markets) |
Planning
Strategic Planning
|

IRPC
Rubber products |
a. Technological
Problem-Solving workshop b. Lowering
manufacturing costs by solving actual problem |
Innovation Network-Product program |
 Metaor Metal injection moulds
|
a. Teamwork
workshops |
Training Management Development |
 Englander
Metal pressing
moulds
|
a. Innovation Day for the Direct Banking
Department management
b. Energy Management shows for the employees working at the
branches, nation-wide
|
Innovation
Systematic Innovation
|

Bank Leumi
Banking services |
a. A workshop on de Bono’s Six Thinking Hats |
Innovation Systematic Innovation
Training
Management Development |

Bank Hapoalim Banking
services |
a. New product and service
development b. Sales workshop for
tellers |
Innovation Systematic Innovation Workshops
Training Sales Workshop |

Discount
Bank Banking
services |
a. Management development
workshops |
Training Management Development |

Mizrachi
Bank Banking
services |
a. Workshop on Management Auditing
b. Workshop on Service as a Key to Success (together with LAHAV)
|
Training
Management Development
|

Bank Benleumi (The First International Bank of Israel)
Banking services |
a. Energy Management shows
b. Lecture on Empowerment for managers, using Judo principles
|
Training
Workshops for managers
|

Bank Yahav
Banking services |
a. System-Oriented Vision
workshop using board games |
Training Management Development |

Migdal Insurance |
a. Service Excellence workshops |
Training
Management Development
|

Shirbit
Insurance services |
a. Consulting for
innovative financial service penetration b. Strategy and positioning
development c. Implementation and
follow-up d. Logo and official paper
design e. Marketing penetration
scenario development f. Complex sales
workshop |
Planning Marketing consultation and strategy
development |
 Personal Financial
Management Financial
services
|
a. Service improvement process, including a
market survey and training in light of the findings
b. Personal assistance and consulting to the CEO
|
Service
Service Improvement
|

GMT
Money transfer services |
a. Stress Management workshop combined with
games |
Training
Management Development
|

Herzog Fox & Neeman
Law firm |
a. Employee Motivation workshop |
Training
Management Development
|

Barzily & Co.
Accounting firm |
a. Lecture on Blue Ocean strategy |
Planning
Strategic Innovation
|

Ofakim Travel
& Tours
Travel agency |
a. The Art of Sales workshop
b. Workshop on Sending Effective Messages
|
Training
Management Development
|

Fritz Companies
Courier services |
a. Time Management workshops |
Training
Management Development
|

Redwood International Sports
Sports Information Services |
a. Client Brings a Client lecture |
MarCom
Marketing Communication Management
|

SHEFA
Networking organization |
a. Marketing consulting regarding positioning
and website content |
MarCom
Marketing Communication Management
|

Arad Yoav
Manpower services |
a. Marketing assistance during a positioning and
image change process |
MarCom
Marketing Communication Management
|

Foreign Trade Administration, the Ministry of Industry Trade
& Labor
Government department |
a. Lecture on Systematic Innovation |
Innovation
Systematic Innovation
|

The Office of the Chief Scientist
Government body |
a. Time Management workshops
|
Training
Management Development |

Prime Minister's Office
Government Office |
a. Decision Making workshop combined with games
of skill for legal aides |
Training
Management Development
|

The Supreme Court
Government body |
a. Creativity and Innovation workshop |
Innovation
Creativity and Innovation
|

Cadets Course of the Ministry of Industry
Economic attaches training |
a. Systematic Innovation
lectures b. Conferences |
Innovation Systematic Innovation Workshops |

Industrialists Association Public
Organization
|
a. Systematic Innovation
lectures b. Conferences c. Innovation workshop producing dozen of
ideas for new services for institute members |
Innovation Systematic Innovation Workshops |
 Israeli Export
Institute Government
Agency
|
a. Systematic innovation lectures
b. Interest days
c. Workshop on developing new services for the institution’s
members
|
Innovation
Systematic Innovation workshops
|

The Small
Businesses Authority
Government institution |
a. Marketing, Sales, and Customer Service course
b. Interpersonal Communication workshop
|
Training
Management Development
|
 The
Association for Labor and Industry in Israel
Government institution |
a. Energy Management show for company employees |
Training
Workshops and Training Sessions
|

Israel
Post
Public body |
a. Energy Management show for company employees |
Training
Workshops and Training Sessions
|

The
Electric Company
Public body |
a. Business Survival workshops for small
business owners at the various MATI branches nationwide |
Training
Management Development
|

MATI
Public body |
a. Marketing, Sales and Service courses for
small business owners |
Training
Management Development
|

MATI
Ashdod
âåó öéáåøé |
a. Business Entrepreneurship courses |
Training
Management Development
|

MATI Ariel
Public body |
a. Decision Making workshop combined with games
of skill
b. Workshops for managers as part of the “Management Gym:
c. Creative Advertising workshop and developing internal
organizational campaigns on road safety
d. Customer Service Creativity workshop
|
Training
Management Development
MarCom
Internal Organizational Communication
|

Clalit
Healthcare Services
Public institution |
a. Employee Motivation workshops b. Employee
Motivation consultation |
Training Management Development |
 Maccabi Health Services Health Services
|
a. Energy Management lecture |
Training
Management Development
|

Maccabi Dental Clinics
Public institution |
a. Energy Management show |
Training
Management Development
|

Maccabi
Care
Public institution |
a. Lecture on Marketing and Advertising |
MarCom
Marketing Communication Improvement
|

Israeli
Marketing Association
Public body |
a. Developing presentations for physicians and
nurses
b. Presentation workshops for transplant coordinators
|
MarCom
Marketing Communication Improvement
|

National Transplant Center (ADI)
Public body |
a. Job definition workshops
for IT coordinators in the IT Department |
Training Job Definition Workshops |
 Tel Aviv
Municipality Municipal
Services
|
a. Positioning development
b. Systematic Innovation workshops to attract more visitors to the museum
|
Planning
Positioning & Marketing Directions
Innovation
Systematic Innovation workshops
|

Bloomfield
Science Museum Jerusalem
Science museum |
a. Integrated innovation process: strategy, marketing,
MarCom, innovation |
Planning
Marketing Strategy
Strategic Growth Directions
MarCom
Marketing Documentation Improvement
Innovation
Integrated Innovation workshops
|

MadaTech
– The Israel National Museum of Science
Science, technology and space museum |
a. Business Creativity and Innovation course |
Innovation
Innovation and Creativity course
|

UniverCity
Training center |
a. Innovation workshop for
managers of community center networks |
Innovation Systematic Innovation Workshops |
 Community Centers
Organization Public
Association |
a. Window of
Opportunities course for personal and professional growth in
times of crisis |
Training Administrative Personnel Workshops |
 Tel Aviv University Academic Institution
|
a. Innovation Management course for
the Executive MBA program
b. Patent evaluation, for implementation, for the Hebrew University intellectual property transfer company, with the assistance of
Ideation Technology consulting firm, represented in Israel by ZOOZ |
Innovation
Innovation Management
patent evaluation
|

Hebrew University of Jerusalem Academic Institution |
a. Lectures in management
training programs and in Mass Media Department |
Training Systematic Innovation Workshops |
 Bar Ilan University Academic Institution
|
a. Lectures in marketing
training program |
Training Systematic Innovation Workshops |
 Polytechnic University
Academic Institution
|
a. Systematic Innovation
lectures for MBA programs |
Training Systematic Innovation Workshops |
 Ben Gurion University
Academic Institution
|
a. A course for Ort's management team
on increasing income and diversification |
Planning Development of growth areas
Training Marketing and Innovation Training |
 Ort Israel School Network
|
a. Innovation Management course for the
international business administration program |
Innovation
Innovation Management
|

IDC Herzliya
Educational institution |
a. Management Marketing
Strategy workshop |
Training Management Development |
 Amal Achievements College Chain
|
a. Creative Marketing
workshop during which dozens of innovations for client
services were produced |
Planning Positioning and Marketing Directions
Innovation New Services Idea Development |
 Bet Berl College Academic Institution
|
a. Teaching business
entrepreneurship courses |
Training Business Entrepreneurship course |
 Yozmot College Academic Institution
|
a. Strategy lectures for product managers
b. Lectures on Systematic Innovation
|
Training
Product management course
|

Hi-Tech College
Educational institution |
a. Devising a new strategy b. Re-positioning c. Marcom Plan d.
Systematic Innovation workshops e.
Project coaching |
Planning New Strategy
MarCom Positioning and workplan
Innovation NPD |
 The ABC Institute English teaching to Juniors
|
a. Management Development course |
Training
Management Development
|

Gesher
Bringing religious and secular together |
a. Lecture on Employee Motivation
b. Time Management workshops
|
Training
Management Development for District and Branch Managers
|

Bnei Akiva
Youth movement and education
|
a. Lecture on Formative Leadership |
Training
Development for Ulpana Principals
|

Association of Seminary
Colleges
Public body |
a. Systematic Innovation workshops for gifted pupils |
Innovation
Systematic Innovation workshops
|

Ostrovsky Secondary School
High school |
a. Marketing, Sales and Management workshops for the
students
b. Assertive Teaching workshop for the teachers
|
Innovation
Marketing and Sales workshops
|

Estella
School for baking, pastry-making and chocolate
|
a. Marketing to Women workshops for the cosmeticians |
Training
Management Development
|

The College for
Medical Cosmetology
Cosmetology school
|
a. Management Development course for regional managers |
Training
Management Development
|

Branco
Weiss Institute
Learning and thinking institute
|
a. Marketing and business assistance and consulting |
Planning
Business and Marketing Planning
|

Iluf 4U
Obedience school for dogs |
a. Technological
Problem-Solving courses b. Innovation Teams
consultation c. NPD workshops
producing over 200 innovative ideas for suits |
Innovation Systematic Innovation Workshops |
 Bagir Tailored fashion -
suits
|
a. Invent it Yourself workshops |
Training Employee Development |

Delta Underwear, socks, bras textile retail |
a. Developing a marketing strategy |
Planning
Strategic Development |

Crazy Line Design and manufacturing of women's
fashion |
a. Product Development workshops for underwear, socks, and
active wear
b. Assisting the Innovation Committee – screening and promoting ideas
c. Technological innovation process
d. Developing ideas to lower expenses
|
Innovation
Systematic Innovation workshops
|

Gibor-Sabrina
Underwear |
a. Integrated innovation process: strategy, marketing,
MarCom, innovation |
Innovation
Integrated Innovation workshops
|

Liram Exclusive
Children's wear |
a. Product Development workshops for carpet-related
innovations
|
Innovation
Systematic Innovation workshops
|

Carmel Carpets
Carpets |
a. Patent enhancement process and bypassing patents of
competitors with the assistance of
Ideation the leading
technology think tank in the world |
Innovation
patent enhancement
|

Avgol
Nonwoven fabric |
a. Strategy workshops
b. Systematic Innovation combined with industrial design process (A Product
is Born program)
|
Planning
Developing Growth Directions
Innovation
Systematic Innovation workshops
|

Ofertex Industries
Recycled fabrics |
a. Product Development workshops to develop
ideas for innovations in the talitot market
b. Systematic Innovation processes including establishing and
assisting an Innovation Committee and screening and promoting
ideas for innovation
|
Innovation
Systematic Innovation workshops
|

Mishcan Hatchelet
Talitot (prayer shawls) |
a. Positioning workshop b. Market research |
Planning Positioning |
 Beryl-Davis High Visibility
Clothing
|
a. Assisting the branding process |
Planning
Strategy, Positioning and Branding Development
|

La Robe Bleue
Maternity clothes |
a. Assisting the branding process |
Planning
Strategy, Positioning and Branding Development
|

Ayala Bar
Fashionable jewelry
|